Brand Builder / Dog Walker.

Let’s Get To Know Each Other. I’ll Start, Ok?

Self confessions, wise-ass-ery, anecdotes, recollections, humblebrags and even some actual credentials. This is me.

Hi. I’m Brent.

I’m Into Cooking, Crafting,  Collar-Making & Brand Building.

Confession time. I can sometimes be a bit “wordy”. But trying to capture 30 years of experience in 200 words is challenging. So as a public service, I’m offering my Bio in two versions. Long and short.

If you sorta’ care, but not that much, go for the short version. You’ll learn a thing or two and still be able to get things done today.

If on the other hand, you’re the sort of person who loves the phrase “due diligence”, then fill your boots, as they say…

Cancel your morning meetings and let’s get to really know each other. Choose the long version and I’ll even send you a link to the scene in the Bollywood movie I was in if you’d like to see some truly awkward moments in movie history.

THE SHORT VERSION: Tick Tock. Time is Money.

I’m a seasoned Art Director and Designer with over 3 decades of experience. I’ve worked in some of BC’s largest ad agencies and have created award-winning tv commercials and packaging.

I’ve done work on movies for Nickelodeon and Hallmark, television for ABC and award-winning CD packaging for independent singer-songwriters.

My clients have included A&W, BC Lotteries, BC Ministry of Health, City University of Seattle, Fortis BC, Nature’s Path Foods, and Telus. I’ve worked in advertising, brand development, identity design, packaging, print design, promotions and both broadcast tv commercials and corporate video.

I live in Langley BC with my wife, daughter, dog and an odd collection of home decor and up-cycled furniture. I love camping, cooking, crafting and helping my wife, Caroline, grow her online dog collar business, Fawn & Moose Collar Co.

I look forward to getting to know you and your business.

B.

THE LONG VERSION: The Epic Story Of One Man & His NEVER ENDING Quest For Branding Glory. (Bring Popcorn).

I was a nerdy kid who loved drawing. I entered drawing contests, worked for the school paper, the yearbook committee and collected stamps, coins, cards and miscellaneous junk.

My first agency job was with Baker Lovick (BBDO) in Vancouver. After winning a new business pitch for a new radio station, I was given larger projects and eventually worked on advertising and print design for A&W Restaurants, BC Lotteries, Oceans Fisheries, Telus and others.

A few years later, I took off with my backpack to see the world. After exploring the world’s antiquities, drinking local beers, appearing in an Indian movie and having dozens of late-night existential chats, I landed in a Melbourne ad agency where I worked on accounts like 7-Eleven, Kellogg’s, SportsPower and Mars.

Returning home, I worked for a short time at Palmer Jarvis (DDB), then freelanced for Now Communications, Grey Advertising, Young & Rubicam and others before ending up at Nature’s Path Organic Foods where I became their first Senior Designer. Our small team had a huge list of projects.  A constant stream of packaging changes, new product launches, line extensions, trade materials and print ads.

I created new brands and the retailer support materials for those brands as well as print ads, promotions, social media content and even corporate video. And I helped them build a social media following that for a time, even eclipsed cereal giants Kellogg’s and Post. It was challenging and exciting.

In 2015, I left to start my own branding firm and have worked on film and television productions, designed some award-winning CD packaging and have helped a number of food companies realize huge growth. Projects that began as a napkin sketch became nationally distributed beverages and family-run snack companies that have gone global.

I live in Langley City, a quiet suburb of Vancouver with my wife and kids and dog and when I’m not working on design and strategy, I like trying new recipes, upcycling junk furniture, camping and making dog collars with my wife’s e-commerce business, Fawn & Moose Collar Co.

I look forward to getting to know you and your business!

B.

Hi. I’m Brent.

I’m Into Cooking, Crafting,  Collar-Making & Brand Building.

Confession time. I can sometimes be a bit “wordy”. But trying to capture 30 years of experience in 200 words is challenging. So as a public service, I’m offering my Bio in two versions. Long and short.

If you sorta’ care, but not that much, go for the short version. You’ll learn a thing or two and still be able to get things done today.

If on the other hand, you’re the sort of person who loves the phrase “due diligence”, then fill your boots, as they say…

Cancel your morning meetings and let’s get to really know each other. Choose the long version and I’ll even send you a link to the scene in the Bollywood movie I was in if you’d like to see some truly awkward moments in movie history.

SHORT BIO — Tick Tock. Time is Money.

I’m a seasoned Art Director and Designer with over 3 decades of experience. I’ve worked in some of BC’s largest ad agencies and have created award-winning tv commercials and packaging.

I’ve done work on movies for Nickelodeon and Hallmark, television for ABC and award-winning CD packaging for independent singer-songwriters.

My clients have included A&W, BC Lotteries, BC Ministry of Health, City University of Seattle, Fortis BC, Nature’s Path Foods, and Telus. I’ve worked in advertising, brand development, identity design, packaging, print design, promotions and both broadcast tv commercials and corporate video.

I live in Langley BC with my wife, daughter, dog and an odd collection of home decor and up-cycled furniture. I love camping, cooking, crafting and helping my wife, Caroline, grow her online dog collar business, Fawn & Moose Collar Co.

I look forward to getting to know you and your business.

B.

LONG BIO — Bring Popcorn

I was a nerdy kid who loved drawing. I entered drawing contests, worked for the school paper, the yearbook committee and collected stamps, coins, cards and miscellaneous junk.

My first agency job was with Baker Lovick (BBDO) in Vancouver. After winning a new business pitch for a new radio station, I was given larger projects and eventually worked on advertising and print design for A&W Restaurants, BC Lotteries, Oceans Fisheries, Telus and others.

A few years later, I took off with my backpack to see the world. After exploring the world’s antiquities, drinking local beers, appearing in an Indian movie and having dozens of late-night existential chats, I landed in a Melbourne ad agency where I worked on accounts like 7-Eleven, Kellogg’s, SportsPower and Mars.

Returning home, I worked for a short time at Palmer Jarvis (DDB), then freelanced for Now Communications, Grey Advertising, Young & Rubicam and others before ending up at Nature’s Path Organic Foods where I became their first Senior Designer. Our small team had a huge list of projects.  A constant stream of packaging changes, new product launches, line extensions, trade materials and print ads.

I created new brands and the retailer support materials for those brands as well as print ads, promotions, social media content and even corporate video. And I helped them build a social media following that for a time, even eclipsed cereal giants Kellogg’s and Post. It was challenging and exciting.

In 2015, I left to start my own branding firm and have worked on film and television productions, designed some award-winning CD packaging and have helped a number of food companies realize huge growth. Projects that began as a napkin sketch became nationally distributed beverages and family-run snack companies that have gone global.

I live in Langley City, a quiet suburb of Vancouver with my wife and kids and dog and when I’m not working on design and strategy, I like trying new recipes, upcycling junk furniture, camping and making dog collars with my wife’s e-commerce business, Fawn & Moose Collar Co.

I look forward to getting to know you and your business!

B.

“…a prolific idea generator and fun to work with. Brent quickly understood what we needed and generated a variety of excellent concepts.

We had a hard time choosing just one…”

Scott Webb, External Communications, Fortis BC

Design Should Solve Actual Business Problems. Anything Less Is Simply “Decoration”.

Your business, like your product, is unique. Don’t settle for “off the shelf” solutions and templates. They may look nice but if they aren’t based on an understanding of your business, what good are they?

Solutions that affect change require more than simply knowing how graphic design software works.

My years as an advertising art director taught me how to think strategically as well as creatively. I don’t just think and act like a designer, I think and act like a business owner. Likewise, my time as an in-house packaged goods designer, taught me what works with retailers and what works in-store.

My recommendations and proposals are based on years of experience in advertising and packaging design. I always respect the limitations of my clients’ resources and will let you know if something is a “nice-to-have” or a “need-to-have”. Ultimately the decisions are yours of course, but I always try to ensure your decisions are informed ones.

Ultimately, it’s not about what I like or what you like, but what will be most effective with your customers.

How About You?
What’s Your Story?

Where are you from? What does your company make? Who do you sell it to? And where? Who are your biggest competitors? What threats is your business facing at the moment?

And how can I help?

If you’re like many business people you have more on your plate than you’d like and it can be hard to know where to start when it comes to taking on your marketing challenges.

Give me a call, or better yet, book an appointment for a free Zoom chat. I’ll give you a few ideas if I can or at least suggest a course of action you could consider.

There’s no obligation, of course, but I’d love to be able to help you grow.

Pin It on Pinterest