Reddymade Branding

Reddymade Branding

/ THE SITUATION My client had been running their baking business since 2000 when they bought a failing Bunsmaster franchise. They quickly realized flaws in the Bunsmaster business model and pivoted to become a B2B bakery instead. They still maintain a retail...
Seachange Packaging

Seachange Packaging

/ THE SITUATION SeaChange Seafoods is a brand of Walcan Seafoods. They’ve been selling its premium smoked salmon products to tourists in and around BC for years. The familiar cedar gift boxes with first nations artwork and heavy black wraps have long been a...
Impulses Brand Launch

Impulses Brand Launch

/ THE SITUATION In the fall of 2019, Basic Grains approached me to help launch their new protein-packed snack chip line, Impulses. For Basic Grains, the chip represented an opportunity to launch a brand of their own instead of only focussing on their private label...
Kosa Foods Website

Kosa Foods Website

/ THE SITUATION Kosa Foods is a small Asian foods importer with a wide array of imported Thai food products. The brand has little awareness and until working with Flink Branding, they could only claim an Instagram account as their home online. / THE SOLUTION The Kosa...
Innofoods Branding

Innofoods Branding

/ THE SITUATION Inno Specialty Foods began life as a family-owned bakery and specialty foods store. They had two stores and had a small line of bulk items and packaged snack mixes in plain packaging. When their sales manager got some initial interest from Costco, they...